Advancement of technology is gaining importance, thus creating a proper online profile would be appropriate and may help you better in your job search these days. Companies now are turning to the internet to find out more about their potential employees before deciding on who they should hire. Therefore, if you have a solid professional profile online, the chances of you getting selected will be higher.
Appearance is crucial, just like having an offline profile, you would dress up formally for your interviews. Setting up your online profile with a proper structure will allow your future employers to have a more positive overall first impression on you. Provide clear and precise information regarding your achievements or past works that you wish to share with potential employers.
Be open to various social media sites. Create more presence online. Like in the video linked above, majority of them are not able to search for their information, rather they found many others who have the same name as them. Being able to handle various social media accounts would allow you to reach out to more audience, which would lead to more exposure so potential employers. However, you should be able to handle each accounts professionally and not neglect some over the other.
Your brand is how your industry, coworkers, and customers perceive you. Every action you make, product you build, or social media post you publish is being seen by people around you. You are developing your brand whether you like it or not.
– Sheeley, cofounder and chief executive officer of Kicksout, Inc.
Who are you? When creating your own brand, you should stay true to yourself when you’re building your online profile. Do not try to fake your experiences or achievements, it will only cause you more harm then good. The internet is known to be a place where you can fake your identity, if you were to impersonate someone else, it would reflect badly on you and you would be acknowledge as a fraud. It would be hard to recollect yourself, and other potential employers may start to have trust issues with the information that you provide, no matter how authentic they are now.
How I can relate to this would be how I build up my image on Carousell, a mobile applications that allows us to sell various items. We are allowed to gain feedback, be it positive, negative or neutral. Sellers and buyers than to avoid those who have even just one negative feedback as they do not wish to trouble themselves with wasted efforts. Being truth and honest on your online profile is important, as helps to perceive you as an overall person offline too.
To maintain your professional image, be aware of what you are communicating through your social media sites. And you should be consistent with your style of communication, it helps to provide clarity and also helps to build up to the uniqueness of your very own brand.
Carley Williams. 2015. [ONLINE] Available at: http://socialmediacertificate.net/2015/04/five-tips-developing-professional-facebook-profile/ [Accessed 05 November 2015].
Sue Beckingham. 2012. [ONLINE] Available at: http://www.slideshare.net/suebeckingham/developing-a-professional-online-presence-as-a-graduate %5BAccessed 05 November 2015].
2013. [ONLINE] Available at: http://sites.tufts.edu/gradmatters/2013/01/04/a-graduate-student-guide-to-developing-your-professional-profile-part-3-for-professional-careers-in-industry-nonprofits-and-other-fields/ [Accessed 05 November 2015].